Featured Spyware Threats: Protecting High-Profile Targets and Ordinary Users from Growing Surveillance Risks Rachid Achaoui Spyware has become one of the current threats to cybersecurity that are the highest priority. Spyware like Pegasus, Predator and Graphite, ...
Business Protecting Your Business from Digital Contract Hijacking Rachid Achaoui The contracts are no longer kept in filing cabinets or safe deposit boxes only. In the modern digital world, business contracts are relayed...
Business 4 Reasons Quiet Firing Damages Business Success Rachid Achaoui The culture in the workplace has been influenced by the conversation of quiet quitting over the past few years, whereby workers perform the ...
Advertising The Rise of Advertising in AI Search Platforms Rachid Achaoui How AI Search Optimization Is Reshaping Digital Marketing The digital search scene is changing radically because artificial intelligence pl...
Featured Red Hat Breach: What It Means for Everyone Rachid Achaoui The Red Hat attack has turned into a sobering realization that even the most reliable of organizations cannot escape major data breaches. Re...
Featured Email Marketing ROI vs Social Media ROI: Why Email Wins Rachid Achaoui Introduction: The ROI Debate Between Email and Social Media The question that is frequently asked by the marketers is whether email marketi...
Ecommerce Smart Personalization Strategies to Reduce Cart Abandonment Rachid Achaoui The problem of cart abandonment is a constant problem in all eCommerce companies regardless of their size. Customers window shop, put their...
Featured Building Always-On Digital Marketing Ecosystems: Moving Beyond the Traditional Funnel Rachid Achaoui Understanding the Shift in Digital Marketing Strategy Digital marketing has received a complete change. The old marketing funnels that use...